Marketing, Online Marketing, and Social Media
Marketing is crucial because it allows you to advertise your products and services with a targeted audience carefully. It assists you in telling, demonstrating, and proving to others how great your company is and how you can help them.
Digital marketing is a broad phrase that refers to all types of digital marketing activities that a company engages in to advertise its services or products, both online and offline. Social media marketing is one of the digital media marketing platforms. It entails marketing on social media sites like Facebook, Instagram, and Twitter.
Topics & Lessons
Each Below Topic Contains a Video Lesson and Helpful Downloadable Information
How to Talk to Your Customer – What are my Options?
How to Tell Your Business’s Story
What do Your Customers Need?
4 Cs of Marketing
Market Research and Segmentation
Is my Marketing Working?
Hiring Digital Marketing Professionals
Social Media Management Platforms
Designing Your Own Website
Developing an Online Marketing Strategy
Responding to Online Customer Feedback
Resources for Website and Social Media
Measuring and Understanding Analytics
Test Your Knowledge
To receive credit for taking this course through TSBDC, take the quiz below to demonstrate your knowledge.
0 of 10 Questions completed
You have already completed the quiz before. Hence you can not start it again.
Quiz is loading...
You must sign in or sign up to start the quiz.
You must first complete the following:
0 of 10 Questions answered correctly
Time has elapsed
You have reached 0 of 0 point(s), (0)
Earned Point(s): 0 of 0, (0)
0 Essay(s) Pending (Possible Point(s): 0)
When talking to your customers, you should:CorrectIncorrect
One of the most complex parts of being a business owner, operator, or person in charge of marketing is figuring out how to talk about your business.CorrectIncorrect
The 4C’s of Marketing stands for:CorrectIncorrect
Demographic segmentation includes age, gender, income, and family size.CorrectIncorrect
- What do social media management platforms do?
Your website needs to convert potential customers into paying customers.CorrectIncorrect
What does SEO stand for?CorrectIncorrect
Digital Marketing is also known as:CorrectIncorrect
Which statement regarding online customer feedback is false?CorrectIncorrect
According to research, _% of adults use some form of social media for an average of four hours a day.CorrectIncorrect
Want to learn more about how this topic relates to your business?
Schedule a meeting with one of our consultants! All counseling sessions offered by the TSBDC are no-cost and provided by our staff of professional business consultants.